How is NatuRose produce?

The all natural astaxanthin product NatuRose was developed in 1997 in the pristine environment of Kona, Hawaii - where the ambient climate and pure sweet waters lead to year-round cultivation of our astaxanthin-rich microalgae.

NatuRose is formulated to contain 1.5% astaxanthin. Through careful cultivation, a good production system and a combination of a controlled close and open culture environment, a type of microalgae called Haematococcus is transformed into NatuRose - a consistent, high quality source of natural astaxanthin.

Due to the protective cell wall, astaxanthin from Haematococcus is not readily bioavailable when whole cells are added to feeds. Thus, an important process in NatuRose production includes a technique which “cracks” greater than 95% of the cells to enable maximum bioavailability, otherwise known as comminution. This technique enables the cracking of algae cell walls while maintaining carotenoid stability. This leads to higher uptake and better coloration of the farmed animals.

Phycobiliproteins are fluorescent pigments used in medical diagnostic testing and research. Cyanotech, the world’s first micro algae company to receive ISO 9001:2000 certification, produces NatuRose from the microalgae grown at its 90-acre facility in Hawaii using patented and proprietary technology.

Products have been distributed in more than 30 countries worldwide to nutritional supplement, nutraceutical, cosmeceutical, and animal feed makers and markerters.